BadgeDog

About BadgeDog

The other apps are software companies that sell to public safety. BadgeDog is public safety that builds software.

We build for both sides of the table: BadgeDog for departments, and labor.dog for the unions of American public safety. We understand your contract because we build the software the people who negotiate it run on.

Our hiring policy

Every person at this company has worn the uniform. That is not a slogan — it is a hard commitment: we don't hire people and teach them public safety, we hire public safety and teach them software. When you call, the person who answers has stood a line-up, worked the trades, and lived with the schedule.

Built like banking software

BadgeDog is event-sourced — the architecture banks run money on. Every action lands on a permanent ledger; nothing is edited or deleted, and the current state is computed from the full history. When a decision is disputed, you rewind the record and step through exactly what happened. We build every feature on the assumption that it will be grieved — that's why the record can always answer.

Who we work with

We don't disclose which departments we serve — strictly for their security. What we can say: combined, the agencies running BadgeDog serve more than ten million American citizens.

BadgeDog serves American public safety agencies only — no other industries, no other countries — and we choose the departments we take on — most arrive recommended by one we already serve. We build the product together with the agencies that run it, so we work with a limited number of departments at a time, and only with departments as invested in their bid as we are.

How we choose departments

  • Public safety only. No exceptions, no adjacent markets.
  • Fit over size. A serious forty-member department beats an indifferent four hundred.
  • Referrals first. Most departments come recommended by one we already serve.
  • Mutual commitment. Your people shape the product — we expect them to show up.

From the founder

I didn't start a software company because I liked software. I started it because I needed to. I've been in public safety since I was eighteen — and, luckily, I was doing software engineering the whole time. Standing in both worlds taught me something early: public safety is the least served market in software, and the most swindled. Agencies get sold products that don't exist yet, "solutions" that never helped a single shift, and service contracts that buy nothing. It happens constantly. Quite frankly, I'm sick of it.

I still work full time as a firefighter. Every shift I stand next to firefighters, police officers, paramedics, EMTs, and dispatchers — and it turns my stomach to see what gets brought to them as a "solution." Most of it exists for one reason: massive private-equity-backed companies with enormous money behind them, pumping product out the door. I want to stop that.

BadgeDog was built out of the gaps — and I've been building it since 2018, well before AI made everyone a software company overnight. This isn't a new concept I'm chasing; I've been around. I filled the gaps in front of me and slowly expanded, together with the departments that run it — your rules, your contract, and your bid decide what gets built next. I can't take care of everyone; I can't sign every fire, police, and EMS agency in this country. But I can do my best to make this better, and I can tell you this much: I will take better care of your department than a billion-dollar company will, because they want your money — full stop. Yes, we're a company. We need money too. But at the bottom of my heart, I care more about the department.

If your department cares as much as I do, we're a good fit — because we'll grow together and build what public safety actually needs. And if we're not a fit, I'll tell you straight. I'd expect the same from you.

It's the same thing I tell my probies: leave the station, the engine, the rig better than you found it when you started shift — whether that's painting new parking lines, squaring away the medical equipment, or just cleaning. That rule doesn't stop at the bay doors. While I'm alive, and as long as this company runs under my direction, that will always be the standard here. Not "the customer is always right." Not "just do what the contract says." But: does what I'm about to do move mankind forward, one step at a time?

I want to make the world a better place — with every 911 call I go to, whether it's my last or not, and with every login to the software I build. The goal is to leave this world better than I found it, God willing.

— Peter Keogan, Founder

BadgeDog is operated by Keogan Industries. For questions, reach out via keogan.industries.

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